Apple New music to sponsor Super Bowl halftime present amidst drive into sporting activities


Snoop Dogg performs at the Super Bowl halftime show in 2022.
Snoop Dogg performs at the Super Bowl halftime show in 2022. | Picture by Michael Owens/Getty Visuals

Apple Songs will sponsor next February’s Super Bowl halftime present, replacing extensive-time sponsor Pepsi. In a press release, the NFL says in excess of 120 million people today viewed the Super Bowl LVI halftime present in February this year, which featured performances from Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and Kendrick Lamar. The New York Periods stories that the NFL experienced been purchasing the sponsorship offer all over for around $50 million, although correct conditions of the finalized deal ended up not created public.

The offer comes as Apple and other streaming assistance operators are progressively on the lookout to sports as a supply of growth. Apple has already inked bargains to broadcast Main League Baseball and Main League Soccer video games on Apple Tv In addition, whilst rival Amazon…

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Supply : https://www.theverge.com/2022/9/23/23368143/apple-audio-super-bowl-lvii-halftime-present-february-2023-sports activities-streaming-expert services

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